Scoring Services

add score

You can use this service to add two scores. For example, You have an Integer named score1 with the value of 10 and another Integer named score2 with the value of 25. The API will return an integer with value of 35.

URL:

https://api.rightwave.net/rdn/api/ss/addScore?int_score1={Marketo token for int_score1}&int_score2={Marketo token for int_score2}

Headers:

Key Name	Value	Description
auth-key	5wt-be28f07942848582b5915443	use for authentication
Content-Type	application/json	accept application/json

Query Parameters:

Parameter Name	Data Type	Description
int_score1	Integer	first input for addscore
int_score2	Integer	second input for addscore

Output:

{
	"success": true,
	"input": {
		"int_score1": "3",
		"int_score2": "2"
	},
	"result": {
		"sum": 5
	},
	"requestId": "21666676345885609"
}

Example:

curl -X GET \
-H 'Content-Type: application/json' \
-H 'auth-key: 5wt-be28f07942848582b59154453' \
"https://api.rightwave.net/rdn/api/ss/addScore?int_score1=3&int_score2=2"

---

junkScore

You can use the Junk Score service to assess the likelihood of a profile being genuine or potentially problematic based on various profile attributes such as first name, last name, email, company name, and job title.

The Junk Score service applies rules and algorithms based on various parameters:

• Data Validation: Checks for suspicious or irregular patterns in the provided information.
• Comparison to Known Patterns: Compares the provided data with known patterns of junk profiles.
• Algorithmic Scoring: Assigns weighted scores to different profile attributes.

Scores range from 0 to 100:

• 0 — highly favorable, authentic profile.
• Above 50 — high likelihood of the profile being junk or problematic.
• 0–50 — low/medium risk; can be reviewed.

URL:

https://api.rightwave.com/rdn/api/ss/junkScore?inputfirstName={Marketo token for inputfirstName}&inputlastName={Marketo token for inputlastName}&inputemail={Marketo token for inputemail}&inputcompanyName={Marketo token for inputcompanyName}&inputtitle={Marketo token for inputtitle}

Headers:

Key Name	Value	Description
auth-key	62m-8db697ee26b6eb4e17876775	Use for authentication
Content-Type	application/json	Header for Content-Type

Query Parameters:

Parameter Name	Data Type	Description
inputfirstName	String	Input for junkScore
inputlastName	String	Input for junkScore
inputemail	String	Input for junkScore
inputcompanyName	String	Input for junkScore
inputtitle	String	Input for junkScore

Output:

{
	"success": true,
	"input": {
		"inputfirstName": "first name",
		"inputlastName": "last name",
		"inputemail": "email address",
		"inputcompanyName": "company name",
		"inputtitle": "title"
	},
	"result": {
		"output": 10,
		"reasons": []
	},
	"requestId": "21666676345885609"
}

Example:

curl -X GET \
-H 'Content-Type: application/json' \
-H 'auth-key: 62m-8db697ee26b6eb4e17876775' \
"https://api.rightwave.com/rdn/api/ss/junkScore?inputfirstName=Geoff&inputlastName=Schmidt&inputemail=gschmidt@directdigitalholdings.com&inputcompanyName=Direct Digital Holdings&inputtitle=Other"

---

junkScoreAI

You can use the Junk Score service with AI to assess the likelihood of a profile being genuine or potentially problematic based on various profile attributes such as first name, last name, email, company name, and job title.

The Junk Score service generates an overall score (junk value) along with AI reasoning. Scores range from 0 to 100:

• 0 — highly favorable, authentic profile.
• Above 50 — high likelihood of the profile being junk or problematic.
• 0–50 — low/medium risk; can be reviewed.

Example Input:

• First Name: "Geoff", Last Name: "Schmidt", Email: "gschmidt@directdigitalholdings.com", Company: "Direct Digital Holdings", Title: "Partner and Senior Software Engineer"

Example Output:

{
	"success": true,
	"input": {
		"inputFirstName": "Geoff",
		"inputLastName": "Schmidt",
		"inputEmail": "gschmidt@directdigitalholdings.com",
		"inputCompanyName": "Direct Digital Holdings",
		"inputTitle": "Other"
	},
	"result": {
		"score": 10,
		"reasonAI": "The input record contains a valid email address from a seemingly legitimate domain, a plausible company name that matches the email domain, and a recognizable first and last name. The 'Other' title is not ideal, but it's not entirely non-informative and avoids adding substantial points to the junk score. No placeholder values were detected. Overall, the data appears to be of relatively high quality and suggests a business-related record."
	},
	"requestId": "13531748353696020892"
}

URL:

https://api.rightwave.com/rdn/api/ss/junkScoreAI?inputFirstName={Marketo token for inputFirstName}&inputLastName={Marketo token for inputLastName}&inputEmail={Marketo token for inputEmail}&inputCompanyName={Marketo token for inputCompanyName}&inputTitle={Marketo token for inputTitle}

Headers:

Key Name	Value	Description
auth-key	62m-8db697ee26b6eb4e17876775	Use for authentication
Content-Type	application/json	Header for Content-Type

Query Parameters:

Parameter Name	Data Type	Description
inputFirstName	String	Input for junkScoreAI
inputLastName	String	Input for junkScoreAI
inputEmail	String	Input for junkScoreAI
inputCompanyName	String	Input for junkScoreAI
inputTitle	String	Input for junkScoreAI

Example:

curl -X GET \
-H 'Content-Type: application/json' \
-H 'auth-key: 62m-8db697ee26b6eb4e17876775' \
"https://api.rightwave.com/rdn/api/ss/junkScoreAI?inputFirstName=Geoff&inputLastName=Schmidt&inputEmail=gschmidt@directdigitalholdings.com&inputCompanyName=Direct Digital Holdings&inputTitle=Other"